The Manufacturers Are Trying To Stimulate The Demand Of 3D TV

Published:2011/6/8 19:54:00 Author:Li xiao na From:SeekIC

According to the Quarterly Large Area TFT LCD Shipment Report –Advanced LED+3D, the shipment of the 3D LCD television panel has reached 1.9 million In the first quarter of 2011, and it has increased by 104% than the last quarter. The permeability of the LCD panel has been 3.9%. Meanwhile, the manufacturers are planning to improve the permeability further more, and the goal of the forth quarter’s permeability is 16.8%.

The manufacturers of panel regard the 3D function as the important method to pull the demand of television. They hope that the 3D can give the customers new visual experience. The attraction of the 3D for the manufacturers is that it can help to raise the price of television. Of course, to promote the 3D television to the customers will have so many challenges, such as the shortage of 3D television programmes, the glitter of the picture, the high price and so on. Moreover, the customers are confused about the 3D technique and the related terms.

The manufacturers try to increase the shipment of 3D LCD television in this year; they believe that 2011 will be the year that the consumption potential of 3D television can be really implemented. The shipment of the shutter 3D television has exceeded one million, and the shipment of polarizing 3D television panel has been 880 thousand. The LCD television panel manufacturers are trying to stimulate the demand of 3D television in the below aspects.

First is to reduce the price of 3D television. In the past several months, the manufacturers are leading the price reduction of 3D panel. Second is the 3D visual enjoyment. The manufacturers are trying to improve the visual enjoyment by different ways, including applying the polarizing type to decrease the glitter of the picture, using the shutter type to increase the 240Hz drive and decrease the interference of noise. Third are the 3D glasses The manufacturers are trying improve the popularization of 3D glasses, including price reduction, convenient utilization, fashion and so on. Some of the manufacturers have released the universal glasses which have the better compatibility. The related integrated circuit is JW050F.

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